Skift Take

The mobile swipeable story format has taken over social media, and now it has come to Google Travel, as well. It’s not groundbreaking, but it gives users an option to search for hotels in a way they may prefer.

Google has taken inspiration from the social media story format in a new tool to help travelers browse hotels. 

The search engine has added a tool as an option to help mobile users simplify the hotel search on Google Travel. 

In a swipeable format somewhat similar to Instagram stories, users can view hotel options with easy access to info like location, reviews, and price. The user can also save the hotel or go directly to the hotel website for booking. Alter